It’s tough being a new blogger.

Whether you’re freelance blogging for other businesses or creating your own money-making blog, you’re trying to figure out a new industry while adjusting to a new way of working – and ultimately a new way of life.

Does this sound familiar: you have some amazing, successful days where you truly believe in what you’re doing and trust in your talent as a blogger? But then you also have those days where you feel like a total fraud, your writing isn’t good enough and OMG how will anybody like your work when you’re not even sure you like it?

If so, don’t sweat it. It’s completely normal to have doubts in this industry, which is also known as blogger imposter syndrome

That said, it’s important that you don’t let them take over. That’s where I come in.

Blogger Imposter Syndrome

What is Blogger Imposter Syndrome?

Simply put: blogger imposter syndrome is where you lack confidence in your abilities, doubt your accomplishments and have a recurring, internalised fear of being exposed as a fraud.

It includes having negative, unhealthy thoughts that are toxic to your mental health and overall wellbeing.

And these incredibly toxic thoughts simply aren’t true.

How to Overcome Blogger Imposter Syndrome

The following 5 thoughts are common doubts that the majority of new bloggers experience. (I know I did!)

1. “I Have No Idea How to Get Going as a New Blogger – Why Am I So Clueless?”

Dude, can I just say something? You’re not clueless.

Everybody, I mean everybody, feels a bit all-over-the-place in the beginning stages of the career. Nobody knows where to start. And the abundance of information out there on the internet at the moment can be rather overwhelming.

There’s a good chance that you’ve been studying and picking up tips and tricks for a while now about how you could make the blogging dream a reality. However, actually doing it is a different thing entirely.

Pro tip: Before you take the plunge, make sure you do your research when it comes to everything blogging-related. I’m talking about what it takes to be a full-time blogger, how to get started and where you can find work.

Essentially, the trick is knowing what you have to do before actually doing it.

Having said that, in my experience, you learn more as you go. For instance, I’ve been freelance blogging for seven months at the time of writing this – and I’m still learning and adapting every single day.

Basically, what I’m trying to say is: try not to worry. We’ve all been there. Keep learning, putting in hard work and evolving like the rest of us – and you’ll be just fine.

2. “I’ll Never Be as Successful as Other Bloggers”

Ah, the old comparisonitis. This can be detrimental to your state of mind as you proceed through murky, new blogging waters.

Listen, learning the successes of other successful bloggers out there on the World Wide Web isn’t supposed to hinder your experience. It’s supposed to help you and inspire you to try harder so that you can be better.

As you bumble along as a beginner, you’ll come across professionals in our industry who have been in the game longer than you, seem to be super successful and claim to be making six figures annually. It’s good to look up to these people and have similar goals to work towards. But try to remember that they’re way ahead of you only because they’ve been doing the job way longer than you.

Don’t forget that you’re at the very start of your blogging career. You’ve still got a long way to go (and that’s half the fun of it!). Sometimes it’s not the destination that counts, it’s the journey.

However, if you truly want to get to that point, then there’s no reason why you can’t get there eventually. I mean, if other bloggers have done it, then why can’t you? All you need is drive and determination to succeed and you can do anything in life.

Blogger Imposter Syndrome

3. “Am I Choosing the Right Niche?”

The thing is: it’s difficult to know whether you’ve picked a profitable niche as a new blogger until you’ve started accepting work in that niche.

In the beginning, it’s all about trial and error. You figure out what’s working for you in the general business sense very early on and you have to adapt and move forward accordingly, otherwise, you’ll struggle to grow financially.

There’s no right or wrong answer when it comes to choosing a niche. However, you can get a good idea of what types of industries are the most profitable just by poking around on Google, as well as joining Facebook groups that encourage interaction between bloggers.

If you’re struggling to find high-paying work in a particular niche and you’ve been trying for several months, or even years, then it might be time to become a blogging chameleon, shed that skin and simply try something else. #JustSaying

4. “My Writing Just Isn’t Good Enough”

Seriously, my friend? If you’ve managed to obtain just one brand or client to work with already then that’s a good sign that your writing is good enough. Keep at it.

It’s true that writers are their own worst critics. I know that I absolutely hate reading back my writing sometimes. I’m very harsh on myself, I think that nothing makes sense and other people will think: “how is she making a success of full-time blogging when she just sucks so much?”

I manage to shake off these negative thoughts most of the time. Well, I kind of have to; otherwise, I would never be able to continue doing what I’m doing for a living.

Want to know the way I see it? 

As long as you’re passionate about writing, then that passion will shine through your words and people will be interested to read what you’ve got to say.

Plus, if you take the time to learn, develop and hone your craft, then there’s no reason at all why your writing won’t be good enough to eventually earn the big bucks.

5. “I’m Going to Fail Miserably”

Well, yes – you are with that attitude, new blogger.

Always remember that failure is subjective. What’s the worst that could happen if you don’t achieve your personal blogging goals? Just sit back and think about it for a second… Prepare your mind for if the worst happened.

For most of us, the worst-case scenario is not being able to make enough money to pay our bills every month and having to get another job. Sure, needs must, but that’d only be a temporary situation.

If this ever happened to me, as soon as I’d managed to secure a part-time job and eliminate the financial issues from my life, I’d just write as and when I could for extra cash whilst re-building my business. Then when I reached the point where I was making enough money from writing to cover my bills again, I’d simply leave the job that I didn’t care about.

Spoiler alert: perseverance is the key to this business.

If there aren’t any companies answering your pitches, keep going. Is a freelance client unhappy with your work? Keep revising the piece until they’re happy. If you can’t find an answer online when it comes to creating and sending invoices, keep looking until you do.

It’s your drive, your ambition and your motivation to succeed that will make you successful as a new blogger. No matter what you’re faced with, just keep going, pal – and you’re going to do great things.


The Bottom Line: Have Faith in Yourself

It’s very common to have doubts about just about everything when you’re a new blogger, whether it’s your work, niche or being able to meet your business goals.

That said, as with anything life, you have to navigate through choppy waters before you reach calmer currents.

And when you eventually do reach that point where you’re a happy, full-time blogger, making all of the money, it’s going to feel even more amazing knowing that you worked hard and hustled your little hiney off to get there. Right?

And in the meantime, always remember that you’re not alone. I’m behind you every step of the way.

Do you struggle with blogger imposter syndrome? Or have you in the past? Let me know in the comments!