Once you’ve been blogging a while, it’s easy to feel uninspired when it comes to writing new blog posts. In fact, you may find that you’re constantly hitting “publish” on the same kind of blog post and, therefore, stuck in a bit of a rut. That said, it’s important to have a good mix of content on your blog. Why? Well, as well as keeping your current readers interested, different types of blog posts will also engage new readers. […]
Want to know how to produce killer content that engages your audience and persuades them to take action? Find content creation and strategy tips for your blog, website and social media channels here.
Full disclosure: growing your blog traffic is hard work, whether you’ve been blogging for two days, two months or two years. That said, there’s one social media channel that stands out from the rest when it comes to getting results. And that’s Pinterest. However, it’s not enough just to set up your profile. Like with any marketing strategy, you get out of this platform what you choose to put in. […]
Trying to get your blog posts to rank as highly as possible on Search Engine Results Pages (SERPs) sure is a challenge. I mean, there’s so much to think about, from keyword insertion to Search Engine Optimisation (SEO) formatting. However, one way you can increase your chances of going from page 5 to page 1 is to improve your blog post readability. […]
The terms “Domain Authority” and “DA” get thrown around a lot in the blogging world. Whether it’s by a brand requiring a specific score for a sponsored post or a fellow blogger claiming that theirs has dropped dramatically, the sheer mention of DA can feel completely overwhelming if you’re new to the subject. But not to worry — I’m here to help. […]