One minute, Instagram is giving you all you ever dreamed of in terms of followers, clicks and engagement. Then the next minute, your numbers are declining quicker than Usain Bolt on a relay track. Sound familiar? I’m not surprised. Thanks to the popular visual platform’s recent algorithm change in November 2019, it’s even more difficult to stand out amongst all the other businesses on there. That said, it is possible. […]
Want to know how to produce killer content that engages your audience and persuades them to take action? Find content creation and strategy tips for your blog, website and social media channels here.
Let’s face it: there’s been a lot of talk on social media lately regarding the future of traditional blogging. (You know, the type that revolves around an individual blogging about their passions rather than a business blogging about their niche.) Is blogging dead? Has it just been taking a backseat? What will happen in 2021? […]
Hands up if you find the world of SEO (Search Engine Optimisation) completely confusing as a beginner blogger? I mean, from identifying the best platforms for keyword research to figuring out what the terminology means (meta description, anyone?), there’s a lot to take in before you can even start writing a post. That said, it’s worth putting some time aside to learn the techniques. […]
Imagine putting in all the hard work to get your blog up and running, devoting endless hours into crafting captivating content and shouting about it as much as you can on social media only to hear the sound of crickets. (I’m talking about zero page views, zero clicks and zero hope that things are going to get better.) Sigh. Does this sound familiar? If so, I get it. I mean, I’ve been there. […]