This past year has thrown content marketers a massive curveball. Not only has the behaviour of our target audience changed due to COVID, but so have the topics they want to read about. Certain niches (i.e. food and fitness) are thriving. And others are barely even surviving — like fashion and beauty, for instance. […]
2020 has been a year of unexpected devastation, disrupted plans and emotional turmoil. However, it’s also been the year that has put life — and work — into perspective for many of us. Whether you’ve already started a business or you recently decided to, due to the current economic and financial uncertainty, there’s no better time to become an entrepreneur. […]
As a new blogger, there’s so much to think about, from designing a pretty yet practical website to defining your niche. But what about the actual blogging part? Sure, knowing how to write and publish effective blog posts comes with experience, whether you’re a freelancer, product-based business or full-time blogger. That said, there are some blogging tips for beginners that you can use to fast-track your success. […]
If you’re serious about freelancing for a living, you need to create your own freelance website. After all, this will serve as your personal online space where you can direct potential clients to tell them more about you, your work and what you can do for them. That said, it’s not enough just to have a mediocre website. It needs to be beautiful yet practical and — above all — professional. […]
